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28-Mar-2017


BIC launches BIC SHAVE CLUB?

pack bic shave club with 5 blade razor

BIC?launches BIC SHAVE CLUB?, the first online subscription service with a refillable shaver for men

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BIC launches in France its first direct to consumer online-only subscription service with a BIC refillable shaver for men: The BIC SHAVE CLUB at www.bicshaveclub.com

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Consistent with BIC’s vision to offer simple and high quality products aimed at simplifying the consumer’s daily life, BIC created BIC SHAVE CLUB to meet new consumption trends with a tailor-made offer. Consumers will receive a high performance and affordable shaver directly to their home with refillable cartridges delivered at their desired frequency.

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The BIC SHAVE CLUB offers diverse subscription formats, delivering the best BIC shaving technology in two refillable shavers.

#3?is the ideal shaver for a quick and efficient shave

#5 is ideal for a precise and ultra close shave

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With BIC SHAVE CLUB, BIC makes another move in e-business with a dedicated online shaving delivery service that finally makes shaving simple and affordable. The service will be initially tested on the French market where the brand benefits from a strong reputation and history.

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